Creating the new economy: business models that put people and planet first
January 2020
Mainstream businesses aren’t working. They are structured to prioritise generating profit, and therefore are unable to tackle social and environmental issues from rising inequality to climate change. This report looks at how alternative businesses, including members of the World Fair Trade Organisations, are structured to allow them to prioritise people and planet over profit.
The report is written by Traidcraft Exchange, the World Fair Trade Organisation, Professor Bob Doherty (University of York) and Professor Helen Haugh (University of Cambridge).