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Knowledge is power. 

But the skilled and hard-working women in Assam who pick the tea we drink in the UK had no knowledge of where it ended up. 

 Until we launched our campaign. 

 Thousands of you asked the big tea brands ‘Who picked my tea?’ 

Here are their answers… 

 

The brands we know about…

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Download the complete list of tea estates in Assam supplying the big brands in the UK:

Or take a look at the individual brands by clicking the links below…

 
 

Yorkshire Tea

10.8% of the market

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Bettys & Taylors Group – the owner of the Yorkshire Tea brand – was the first major company to publish its list of tea suppliers in full.

You can read media coverage of its move here.

Bettys & Taylors Group produced a global list of all the tea estates it buys from and published it here.


 

Twinings

17.6% of the market

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Twinings were the second major company to publish its list of tea suppliers.

You can read media coverage of its move here and here.

Twinings produced a complete list of all the Indian tea estates it buys from and published it here



Tetley

13.4% of the market

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Tetley were the third major company to publish its list of tea suppliers.

You can read media coverage of its move here and here.

Tetley produced a global list of all the tea estates they buy from and published it here.



Clipper

3.6% of the market

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Clipper were the fourth major UK brand to publish its list of tea suppliers in Assam.

You can read media coverage of its move here.

Clipper produced a list of all the tea estates in Assam that it buys from and published it here.


PG Tips

18.1% of the market

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Unilever – the owners of the PG Tips brand – was the fifth major company to publish its list of tea suppliers.

You can read media coverage of its move here and here.

Unilever produced a global list of all the tea estates it buys from and published it here.



Typhoo

4.0% of the market

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Typhoo was the final big 6 tea brand to publish its list of tea suppliers.

You can read media coverage of its move here.

Typhoo produced a global list of all the tea estates it buys from and published it here.



Ringtons

5% of the market (own brand and other brands for whom they source and manufacture tea)

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Ringtons was not targeted by the ‘Who picked my tea?’ campaign but nevertheless chose to publish its list of tea suppliers in full.

You can read media coverage of its move here.

Ringtons produced a global list of all the tea estates it buys from and published it here.


M&S

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M&S was not targeted by the ‘Who picked my tea?’ campaign but nevertheless chose to publish its list of tea suppliers in full.

You can read media coverage of its move here.

M&S produced a global list of all the tea estates it buys from and published it here.